All products featured are independently chosen by us. However, SoundGuys may receive a commission on orders placed through its retail links. See our ethics statement.
Dyson made a terrible product. Now, they are undoing their mistake.
20 hours ago
Dyson has had a lot of big hits over the years. If you don’t know about Dyson from the vacuums, you might recognize the fanless fans or Airwrap hair stylers that took over TikTok. It seems like everything Dyson touches turns to gold.
Except for the Dyson Zone headphones.
Without a doubt, the Zone headphones are the biggest stain on the legacy of a brand that has otherwise dominated every industry it enters. In our Dyson Zone headphones review, we tore into these headphones for their ridiculous design, hazard to public safety, and insanely high price tag. Seriously, these things made the Apple AirPods Max look affordable in comparison, and that is hard to do.
Now, in 2025, Dyson has officially discontinued the Zone headphones.
In an interview with Wired, Jake Dyson said that “Zone was completely ahead of its time”. We disagree.
If anything, it appears the Dyson Zone was too late for its time. If these air-purifying headphones had been released at the peak of the pandemic in 2020, perhaps people would have jumped all over these thousand-dollar headphones with a mask. Instead, as evidenced by the product being discontinued only two years after launch, there clearly was not a market for the Dyson Zone in 2023.
To this day, when people walk into the SoundGuys office and see the Dyson Zone, it gets a strong reaction. Trying to explain this product and why it exists is a struggle. Nobody would wear it out in public, but a few laughs are shared when someone puts it on and inevitably does their best impression of Bane from the Dark Knight Rises.
Since the release of the Dyson Zone, the company has been trying to undo their mistake, mainly by launching the Dyson OnTrac headphones ($499.99 at Dyson). These new headphones from Dyson are just that – headphones. No Bane mask, no attempts at air purification. Just headphones.
We always thought that the Dyson Zone headphones were pretty decent headphones once you took off the mask. Unlike Bane, it looks like the secret to success for Dyson was to remove the mask.